000 00747nam a2200265Ia 4500
005 20250805131609.0
008 250805s2022||||xx |||||||||||||| ||und||
020 _a9789354600807
082 _a659.1 BEL
100 _aBelch George E
245 0 _aAdvertising and Promotion An Integrated Marketing Communications Perspective
250 _a12th Edition
260 _bMCGRAW HILL EDUCATION (INDIA) PRIVATE LIMITED
_aChennai
_c2022
300 _a709
650 _aadvertising
650 _aan
650 _acommunications
650 _aintegrated
650 _amarketing
650 _apromotion
690 _aBusiness Studies
700 _a Purani Keyoor,Belch George E,Belch Milhael A
700 _aBelch Milhael A
942 _cBK
999 _c93872
_d93872