TY  - BOOK
AU  - Kotler Philip 
AU  -  Armstrong Gary
TI  - Principles of Marketing
SN  - 9789332558472
U1  - 658.8 KOT 
PY  - 2016///
CY  - New Delhi
PB  - Pearson
KW  - Armstrong Gary
KW  - Kotler Philip
KW  - Management Marketing Principles
ER  -