TY  - BOOK
AU  - Wilson Richard M S 
AU  -  Gilligan
TI  - Strategic Marketing Management
SN  - 9780750659383
U1  - 658.8 WIL 
PY  - 2005///
CY  - USA
PB  - Elsevier
KW  -  Marketing
KW  -  Strategic
KW  - Management
ER  -