Belch, George E <br/><br/>
Advertising and promotion 

 - 9th 
 - New Delhi  Tata McGraw Hill Education Pvt. Ltd.  2010 
 - 1075 
<br/><br/><label>ISBN: </label>9780070144965 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Advertising promotion
<br/><br/><label>Dewey Class. No.: </label>659.1 BEL