TY  - BOOK
AU  - Summers Jane,Gardiner Michael
AU  - Lamb Charles W, Hair Joseph F MCD / DVDaniel Carl
TI  - Essentials of Marketing
SN  - 170122670
U1  - 658.8 SUM 
PY  - 2005///
CY  - Australia
PB  - Thomason
KW  - Management
ER  -