Marketing Management (Record no. 92992)

MARC details
000 -LEADER
fixed length control field 00569nam a2200241Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131437.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2016||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler Philip and Keller Kevin Lane
245 #0 - TITLE STATEMENT
Title Marketing Management
250 ## - EDITION STATEMENT
Edition statement 15th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson
Place of publication, distribution, etc. Noida
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Extent 756
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element keller
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element kevin
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element kotler
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element lane
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element philip
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number Date last checked out
        Central Library CUK Central Library CUK 20/09/2019 Sri Siddalingeshwar Book Depot. 78.00   658.8 KOT 38370 05/08/2025 104.00 11/08/2019 General Book 25 INR 2019-20/2587  
        Central Library CUK Central Library CUK 20/09/2019 Sri Siddalingeshwar Book Depot. 78.00   658.8 KOT 38371 05/08/2025 104.00 11/08/2019 General Book 25 INR 2019-20/2587  
        Central Library CUK Central Library CUK 20/09/2019 Sri Siddalingeshwar Book Depot. 78.00 1 658.8 KOT 38372 10/10/2025 104.00 11/08/2019 General Book 25 INR 2019-20/2587 01/10/2025
        Central Library CUK Central Library CUK 20/09/2019 Sri Siddalingeshwar Book Depot. 78.00 1 658.8 KOT 38373 26/08/2025 104.00 11/08/2019 General Book 25 INR 2019-20/2587 26/08/2025
        Central Library CUK Central Library CUK 20/09/2019 Sri Siddalingeshwar Book Depot. 78.00 1 658.8 KOT 38374 05/08/2025 104.00 11/08/2019 General Book 25 INR 2019-20/2587 05/08/2025