Foundations of Advertising (Record no. 92181)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00510nam a2200205Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250805131318.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250805s2011||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788184882001 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 CHU |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Business Studies |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Chunawalla S A |
| 245 #0 - TITLE STATEMENT | |
| Title | Foundations of Advertising |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Himalaya Publishing House |
| Place of publication, distribution, etc. | Mumbai |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 744 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Chunawalla S A |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Sethia K C |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sethia K C |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Discount | Currency | Invoice Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library CUK | Central Library CUK | 19/12/2012 | Himalaya Publishing House Pvt.Ltd | 1200.00 | 659.1 CHU | 8894 | 05/08/2025 | 1500.00 | 20/11/2012 | General Book | 20 | INR | A518795 | |||||
| Central Library CUK | Central Library CUK | 19/12/2012 | Himalaya Publishing House Pvt.Ltd | 1200.00 | 659.1 CHU | 8895 | 05/08/2025 | 1500.00 | 20/11/2012 | General Book | 20 | INR | A518795 | |||||
| Central Library CUK | Central Library CUK | 19/12/2012 | Himalaya Publishing House Pvt.Ltd | 1200.00 | 659.1 CHU | 8896 | 05/08/2025 | 1500.00 | 20/11/2012 | General Book | 20 | INR | A518795 |