Advertising in India Trends and Impact (Record no. 91169)

MARC details
000 -LEADER
fixed length control field 00491nam a2200205Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250805131143.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250805s2012||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788178353081
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 GUP
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta Om
245 #0 - TITLE STATEMENT
Title Advertising in India Trends and Impact
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Kalpaz Publications
Place of publication, distribution, etc. Delhi
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 232
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element gupta
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element india
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element om
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Cost, replacement price Price effective from Koha item type Discount Currency Invoice Number Collection
        Central Library CUK Central Library CUK 20/10/2020 Arvnid Prakashan 529.30   659.1 GUP 39892 05/08/2025 790.00 10/08/2020 General Book 33 INR IN230  
      Not for loan Central Library CUK Central Library CUK 20/10/2020 Arvnid Prakashan 529.30   659.1 GUP 39893 05/08/2025 790.00 10/08/2020 General Book 33 INR IN230