Marketing Management (Record no. 89991)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00648nam a2200253Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250805130951.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250805s2013||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131767160 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler Philip |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Pearson |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 596 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | jha mithileshwar |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | keller kevin lane |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | koshy abraham |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | kotler philip |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | marketing management |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | | Keller Kevin Lane, Koshy,Abraham, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Discount | Currency | Invoice Number | Collection |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14543 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14544 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14545 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14546 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14547 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14548 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14549 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14550 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14551 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14552 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14553 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14554 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14555 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14556 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | ||||||
| Not for loan | Central Library CUK | Central Library CUK | 10/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14557 | 05/08/2025 | 850.00 | 25/01/2014 | General Book | 20 | INR | 564 | |||||
| Central Library CUK | Central Library CUK | 13/02/2014 | The Standard Book Company | 680.00 | 658.8 KOT | 14603 | 05/08/2025 | 850.00 | 30/01/2014 | General Book | 20 | INR | 580 | ||||||
| Central Library CUK | Central Library CUK | 13/02/2014 | The Standard Book Company | 464.00 | 658.8 KOT | 14604 | 05/08/2025 | 580.00 | 30/01/2014 | General Book | 20 | INR | 580 |