How brands grow : what marketers don't know (Record no. 100536)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00407nam a2200157Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250807110950.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250807s2010||||xx |||||||||||||| ||und|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780195573565 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 SHA |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sharp Byron |
| 245 #0 - TITLE STATEMENT | |
| Title | How brands grow : what marketers don't know |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia |
| Name of publisher, distributor, etc. | Oxford University Press |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 228 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book Bank Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Discount | Currency | Invoice Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Book Bank Library | Book Bank Library | 01/07/2021 | Bio Green Books | 1681.92 | 658.83 SHA | BB16336 | 07/08/2025 | 2628.00 | 31/03/2021 | Book Bank Books | 36.00 | INR | LB-3191 | |||||
| Book Bank Library | Book Bank Library | 01/07/2021 | Bio Green Books | 1681.92 | 658.83 SHA | BB16337 | 07/08/2025 | 2628.00 | 31/03/2021 | Book Bank Books | 36.00 | INR | LB-3191 | |||||
| Book Bank Library | Book Bank Library | 01/07/2021 | Bio Green Books | 1681.92 | 658.83 SHA | BB16338 | 07/08/2025 | 2628.00 | 31/03/2021 | Book Bank Books | 36.00 | INR | LB-3191 | |||||
| Book Bank Library | Book Bank Library | 01/07/2021 | Bio Green Books | 1681.92 | 658.83 SHA | BB16339 | 07/08/2025 | 2628.00 | 31/03/2021 | Book Bank Books | 36.00 | INR | LB-3191 | |||||
| Book Bank Library | Book Bank Library | 01/07/2021 | Bio Green Books | 1681.92 | 658.83 SHA | BB16340 | 07/08/2025 | 2628.00 | 31/03/2021 | Book Bank Books | 36.00 | INR | LB-3191 |